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Neon Search

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HEAD OF ECOMMERCE

  • Ecommerce
  • Manchester

Neon Search have exclusively partnered a leading athleisure brand, known for blending style, comfort, and performance. Based in Manchester, they design and create versatile activewear that seamlessly transitions from workout to everyday life. Their commitment to quality, innovation, and sustainability has made them a favourite among fitness enthusiasts and fashion-forward individuals alike. As their brand continues to grow, we are dedicated to enhancing their online presence and delivering an exceptional shopping experience to their global community.

 

Role Overview

We are looking for a driven and experienced Head of eCommerce to lead the digital strategy and accelerate online sales growth. The ideal candidate will have a strong background in eCommerce within the athleisure or sportswear sector, a passion for digital innovation, and a keen understanding of customer behaviour. In this role, you will oversee the online operations, optimize digital platforms, and lead a talented team to achieve ambitious growth goals.

 

Key Responsibilities:

  • Develop and execute a comprehensive eCommerce strategy that aligns with the brand’s vision and targets. Identify growth opportunities in the athleisure market and implement strategies to capture them.
  • Drive online revenue growth by optimizing the website, enhancing user experience, and implementing targeted digital marketing campaigns. Monitor key performance indicators (KPIs) and use data insights to drive continuous improvement.
  • Oversee the management of our eCommerce website, ensuring it is fast, user-friendly, and optimized for mobile devices. Work closely with developers, designers, and content creators to deliver a top-tier online experience.
  • Collaborate with the marketing team to plan and execute effective digital campaigns across SEO, PPC, social media, and email marketing. Use analytics to track performance and refine strategies.
  • Lead and mentor a high-performing eCommerce team. Foster a culture of innovation, collaboration, and continuous improvement.
  • Ensure a seamless and engaging online shopping experience, from product discovery to checkout. Develop strategies to enhance customer loyalty, retention, and repeat purchases.
  • Collaborate with product and merchandising teams to ensure the online store is up to date with the latest collections, trends, and promotions.
  • Utilise analytics tools to monitor eCommerce performance, customer behaviour, and market trends. Provide insights and recommendations to senior management.
  • Oversee the eCommerce budget, ensuring all investments are aligned with business objectives and deliver strong ROI.

 

Who are you?

  • Experience in eCommerce management, preferably within the athleisure, sportswear, or fashion industry.
  • Proven track record of driving online sales growth and achieving performance targets.
  • Strong understanding of eCommerce platforms (e.g., Shopify, Magento) and digital marketing tools.
  • Experience in website management, including UX/UI design, A/B testing, and conversion rate optimization.
  • Excellent leadership and team management skills, with a focus on mentoring and developing talent.
  • Strong analytical skills with the ability to interpret data and make informed decisions.
  • Passion for the athleisure industry and a deep understanding of current trends and consumer behaviours.
  • Excellent communication and interpersonal skills.

 

Personal Qualities:

  • Always looking for new ways to enhance the online shopping experience and stay ahead of eCommerce trends.
  • You prioritize the customer journey and are committed to delivering an exceptional shopping experience.
  • Set ambitious goals and are relentless in your pursuit of achieving them, using data and insights to guide your strategies.
  • Excel at bringing teams together, fostering a culture of creativity, and empowering your team to take ownership of their work.
  • You thrive in a fast-paced environment and can pivot quickly to respond to changes in the market or business priorities.
  • Genuine passion for athleisure and an understanding of what drives consumer interest in this dynamic sector.

 

If you are a strategic eCommerce leader with a passion for athleisure, we want to hear from you.

 

 

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Empowering Diversity and Innovation with NEON

At NEON SEARCH, we believe that diversity drives innovation, equity fosters fairness, and inclusion fuels growth. As a global recruitment leader, we are committed to building a workforce that reflects the rich diversity of the communities we serve, across all levels of our organisation.

We recognise that every individual brings unique perspectives, experiences, and talents that are invaluable to our collective success. Our mission is to create an inclusive environment where everyone feels valued, respected, and empowered to achieve their full potential.

Our commitment to diversity, equity, and inclusion is reflected in every aspect of our work—from the way we attract and hire talent, to the partnerships we build with our clients, to the culture we cultivate within our company. We actively seek out and champion diverse voices, ensuring that all employees have equal access to opportunities and resources.

We understand that this is an ongoing journey, and we are dedicated to continuous learning, accountability, and improvement. Together, we strive to break down barriers, challenge biases, and create a more equitable and inclusive world for all.

At NEON SEARCH, diversity, equity, and inclusion are not just principles we believe in—they are the foundation of who we are and what we do.

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